CreativeMornings Utrecht | 26 October 2012 | In De Ruimte (Oudegracht 230A) | 08:30 (AM) | Dynamic Identities | A creative presentation on living brand identities Irene van Nes
CreativeMornings is a monthly breakfast lecture series for creative types. Each event is free of charge, and includes a 20 minute lecture, plus coffee!
On 28 October 2012, CreativeMorings Utrecht will host its 8th creative lecture at “In De Ruimte” (Oudegracht 230A), opening at 08:30 (AM). Presented by author and graphic designer Irene van Nes, her talk centers on how to create a living brand. In her book Dynamic Identities, Van Nes offers a systematic approach for creating dynamic brand identities that are able to generate new versions of themselves in terms of colour, pattern and shape. What were once regarded as trademarks of quality have now evolved into organisms themselves, able to adapt to their ever-changing environment. ✌
☞ For more information on Irene van Nes, Dynamic Identities, CreativeMornings Utrecht and CreativeMornings™, visit the websites listed below: