Success is often followed by admiration. In any given field, even the most accomplished of individuals are inspired by someone else’s example. Indeed, our fascination with those whom we admire stems from our desire to walk in their footsteps, or in some cases, to surpass them. Thanks in part to the rise of social media, never in the history of humankind has following the success of other people been so conveniently possible. Still, there has always been an air of mystique surrounding these public personas.
At the 2nd anniversary of CreativeMornings Utrecht (14 March 2014), documentary photographer Marije Kuiper offered us a peek into the hidden lives of world-renowned creatives. As co-creator of the online documentary series Like Knows Like, she and filmmaker Bas Berkhout profile a host of talented artists, designers and musicians (among others) across the globe who are deeply beloved on social media. Throughout her career, Kuiper has worked tirelessly behind-the-scenes, in search of unique individuals, stories and settings, making the invisible visible.